Thursday, May 8, 2014

.Ninja domain names - REALLY?? Wish i was still 15

.Ninja domains names - Get Michael Dudikoffed!!!
You can't tell me Michael wasn't your
hero at some point in your life.
For those of you readers who are South African... Hope you had an awesome #elections2014 and that you all at least voted for someone...I see already 20% of the votes have been counted and for those of you interested; 53% ANC, 26% DA & 4.1% EFF... The rest are really no shows.

Anyways, moving on, I just couldn't resist sharing this with you guys.
After opening up my mails this morning with another mailbox full of SH#$ and SPAM, one caught my eye.

Psssst! Are you a .NINJA? ( central).
Why it caught my attention was most likely my insane infatuation with Ninja's from 1980 - 1994.


Get Your Own Slice of Cool

Swords, nun chucks, and throwing stars optional

Make a killer impression with a .NINJA website and email address. It’s the high-octane, ninjtastic place to be if you’re into showing off your skills. From martial artists to cupcake makers, parkours to photographers, if you do it better than anyone else, let people know with a .NINJA domain.
Kick off your new online presence.


WHO THE HELL WOULD BUY ONE OF THESE .ninja domains unless you were part of the Yazuka mafia or owned a Ninja star shop?

Tuesday, November 26, 2013

Google's Amazing Adwords TIPS (WTF)

Having run my digital agency for around 6 years now I've always wondered why I've never relied a little more on relationships with Google and participating a little more with the Google team to help grow my business.

So a while back we decided to join the Google partnership program.


  • We get spammed daily with pathetic partner emails and newsletter. Look at these AMAZING TOP 4 TIPS TO IMPROVING YOUR ADWORDS ACCOUNT.

  • We get Christmas vouchers to hand out as part of our rewards program to try and sign up new clients. I get the vouchers on the 25th November which expire on the 10th December. What is the point of that.
  • They send amazing vouchers to clients of R500 for Adwords, but you can't use them is you've already signed up for Adwords, so why are they sending them in the first place.

I don't know if this is just Google South Africa - but guys, for a multi billion dollar company, the service so far has been pretty dismal.

Wednesday, September 18, 2013

6 Solid Ways to Market Your Infographic

Ok, so while my research may not be as pretty as an infographic, I've nonetheless got some sound advice on the best ways to market them and get your information out there for everyone to see.

Following these 6 steps, your infographic will be going viral in no time. It may take some time and effort, but what good things don't.

An example of an infographic.

  • Firstly, you can’t market   something that doesn't look good. The data has to be solid, plentiful and informative. It has to be relevant to your target audience, pretty and useful.
  • Your infographic must have embedded code that lets others repost it. You have to let people know it’s ok to share your infographic if you want it to  spread.
  • Obviously you would like the infographic to go viral, and it seems like these are the recommended steps to do it: create an SEO optimized press release, a social media release (which is the press release optimized for social media), a social media sharing plan for your infographic, submit your infographic to directories and start reaching out to blogs and direct message popular twitter users (who have a connection to the subject of your infographic) to get them to share what you’ve made.
  • You can also use your site network (if you have one) and get them to share your infographic, in exchange for doing it in return in the future.
  • Add “Pin It” buttons to any imagery you use in your infographic post.
  • At the end of the post, have entertaining and tweetable facts to encourage user interaction (these might be more difficult to come up with but are an excellent way to get users to share your post). One of the better one's I've seen recently looks like this:

People are more likely to survive a plane crash than click a banner ad
tweet this ]
Who could possibly resist this?

Follow what you've just read, and watch your infographic spread like wildfire!

Wednesday, June 26, 2013

Video advertising momentum according to Double Click

Digital video has brought new energy to brands and publishers.

Here are some of the trends DoubleClick's advertising platforms. Double Click found which advertiser and publisher categories are growing video ad investments, why programmatic is an efficient channel to buy and sell video, and how viewer choice benefits everyone.

Below you can find some vital stats on how digital video ads have brought new energy to brands and media companies in the infographic below.

Thanks to